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Tom DuPree III

Marketing Mindset


Join the growing network of creators, artists, and entrepreneurs reading about marketing, mindset, and strategic value creation—delivered every week.

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Mar 19

Real artists have something AI can never replace

I was recently on a call with an artist hovering around 100,000 average monthly listeners on Spotify. If you do a bit of rough math (and assume an average of three streams per listener), that’s about $1,000 a month in royalties. That puts this artist in the 97th percentile of creators on Spotify. On the surface, that’s pretty impressive, but in the real world, you and I both know $12,000 a year doesn't pay the bills. Unfortunately, the gap between "internet famous" and "financially free" is...

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Mar 12

You’re not just making art—you’re building a brand

Mar 05

How to build trust with your audience online

Feb 26

The secret to long-term discovery

Feb 19

Hitting publish is the only path to mastery

Feb 12

Stop extracting value and start creating it

Feb 05

Why obsession is your greatest competitive advantage

Jan 29

Ideas are not enough

Dec 16

Why 10,000 hours misses the mark

Dec 09

No one sees your failures but you

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